200,000 users abandon Netflix after crackdown backfires::Aussies have spoken, and the results are not looking good for Netflix. A new report reveals why users are turning to streaming competitors.

  • HughJanus@lemmy.ml
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    1 year ago

    Breaking news; several users who were not paying for Netflix are now still not paying for Netflix.

    • dantheclamman@lemmy.world
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      1 year ago

      This is for Australia. Unfortunately, last I read, you’re right about it helping their numbers globally, to the extent that Disney is looking into cracking down on sharing too. I did not get my own subscription. Most of their shows are dull to me, and the ones that I like often get canceled.

  • dangblingus@lemmy.dbzer0.com
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    1 year ago

    200K lost…but there was a gross subscriber increase of 2.6 million, so there will be no changing of the guard at Netflix anytime soon.

  • Margot Robbie@lemm.ee
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    1 year ago

    And here I was, thinking people are abandoning Netflix because they make bad shows.

    62 per cent of those surveyed want production companies to compensate actors.

    I’m so proud of everyone (not just fellow Aussies) for standing up for what’s right. 😊

    Keep supporting the strike.

  • arc@lemm.ee
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    1 year ago

    Article seems to confuse cause and effect. Maybe some subscribers left but they more likely because the service is too expensive or didn’t like the content. It doesn’t necessarily follow they all left because some freeloaders lost their access to another person’s account.

    • MyNameIsIgglePiggle@sh.itjust.works
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      1 year ago

      When I cancelled my account I was sure to put that I was not going to continue to support my parents in law since I didn’t care for the service myself.

      So Netflix lost a top tier subscriber from me because of it

  • Aidinthel@reddthat.com
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    1 year ago

    I guess the lesson is that Netflix was always doomed the moment the companies that actually produce and/or own all the content realized how lucrative streaming could be. They were only as successful as they were because they had no competition.

    • ShustOne@lemmy.one
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      1 year ago

      This article is cherry picked. They added millions more of subscribers because of this change.

  • viking@infosec.pub
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    1 year ago

    Yep, cancelled the subscription we shared among my dad, brother and I. Most outrageous fact was that I actually have two residential addresses (private and an apartment provided by my company near the office), and even as account owner I was being inconvenienced with the “are you travelling” bullshit.

  • MuffinHeeler@aussie.zone
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    1 year ago

    We split an account between 4 households, paying a quarter each. When the crackdown happened, 2 including my house cancelled and the 3rd paid for the extra user. So they halved their users from our account, but increased revenue anyway. Seems like a win for them.

  • Arethusa@lemmy.world
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    1 year ago

    It’s become apparent that Netflix has been rolling out these changes gradually over the past couple of years to avoid a high volume outcry. They are aiming for a trickle here and trickle there.

    Searches for “this account cannot be used in this location” + “Netflix” shows the same story. People run into blocks that didn’t exist when they traveled or used Netflix away from home.

    Many subscribers haven’t experienced this yet and so try to explain it away as an anomaly making those who have experienced it question themselves. And there are the shills online, on Reddit for example, trying to play it off as subscribers being angry about nothing and/or trying to take advantage of lower Netflix fees in other regions. That doesn’t explain North American users paying over $16 being blocked from using their accounts while abroad. Netflix customer service response is consistent in its inanity and gaslighting.

    This is not “working.” Netflix revenue is decreasing year on year, quarter on quarter. They are replacing subscribers who pay $16 - $20 in North America etc with subscribers paying as low as or lower than $10 in other countries. It defeats their greedy purpose to replace 1 person paying $20 with 2 paying $10. They are not “forcing” anyone to subscribe at the $16 - $20 level because they were locked out based on location. Rather they are leaving a bad taste in the mouth of subscribers and losing them in the process.

    Netflix’s audacious ludicrous stance is that they are entitled to money from people who share accounts with friends and family. They imagine this money will materialize for them once they put these measures in place. It’s obvious that is not happening.

    Netflix has decided a death spiral is preferable to providing service that subscribers want. How long before revenue growth is 0% and then negative. That’s the trend. That’s where they’re headed. I can’t wait🫸🫷.

    The “this account cannot be used in this location” error hit me this week after using Netflix for more than 10 years. Customer service was very interested in telling me to get prepaid cards and phones to re-subscribe to my account versus being able to use my North American payment method and billing info while traveling.

    Fuck Netflix. How dare they? They are not food and water or a roof overhead. They are not entitled to details of my location or traveling habits. They are simply entertainment. They were the only streaming service I kept up consistently month to month almost like cable. That is the reality that Netflix will face. People will subscribe for a month to binge a show and then cancel once that month is done. They’re destroying a selling point that made them better than Hulu or any other streamer not available internationally.

    Netflix sent their last DVD this week. Soon enough Netflix may return to DVDs when they’ve run their business into the ground and the only interest people have will be to purchase Stranger Things or The Witcher to watch on their DVD players and game consoles away from subscription.