The trend of “underconsumption core” romanticizes buying and using only what you need. Yes, being normal is now trending. Experts say it’s a response to a period of economic hardship.
  • edgemaster72@lemmy.worldEnglish
    1·
    4 months ago

    I get that they want to contrast this with overconsumption, but phrasing it as underconsumption makes it sound like there’s some baseline level of consumption that they’re not adhering to, when in fact living within your means and buying only what you need and will use should be the baseline level of consumption (if such a thing should even be considered to exist).

  • nairui@lemmy.world
    1·
    4 months ago

    The irony is that the most popular “underconsumption” influencers will start getting brand deals