• Armok_the_bunny@lemmy.world
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    2 months ago

    The marketing and advertising and sales teams took over management from the engineering team, and decided to cut all the corners. It’s a classic tale at this point, same thing happened to Boeing and Apple and Google and etc. It’s why everything sucks nowadays.

    • nifty@lemmy.world
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      2 months ago

      It’s not just the big tech, some startups are the same because they’re vying for VC cash and that’s the best way to do it

    • Ghostalmedia@lemmy.world
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      2 months ago

      There might be things that Apple is stagnating on, but silicon and ARM CPU transitions definitely ain’t one of those things. The rest of the industry is scrambling to catch up with them asap.

        • Ghostalmedia@lemmy.world
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          2 months ago

          Don’t trust any silicon manufacturer’s marketing department. Let the processing and battery life benchmarks and real world tests do the talking.

            • herrvogel@lemmy.world
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              2 months ago

              Am I blind? I don’t see any information in there to draw any conclusions about power efficiency. The little information that I do see actually seems to imply the apple silicon chip would be more efficient. Help me out please?

              • lone_faerie@lemmy.blahaj.zone
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                2 months ago

                24 threads at 2.00 GHz vs. 8 threads at 0.66 GHz with a 40% difference in TDP. The AMD chip may draw more power, but has much higher performance. Simplifying things, it can perform 9x the operations as the Apple silicon for only 1.4x the power draw.

                • herrvogel@lemmy.world
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                  2 months ago

                  That… is very naive and inaccurate approach. You can’t use frequency and core counts to guesstimate performance even when the chips in question are closely related. They’re utterly useless when it’s two very different chips that don’t even use the same instruction set. But anyway, there are benchmarks in that page and they clearly show that the amd chip is clearly not performing 9x the operations. It is obviously more powerful, though not nearly by that much.

                  I desperately want something to start competing with apple silicon, believe me, but knowing just how good the apple silicon chips are from first hand experience, forgive me if I am a little bit sceptical about a little writeup that only deals in benchmark results and official specs. I want to read about how it performs in real life scenarios because I also know from experience that benchmark results and official specs alone don’t always give an accurate picture of how the thing performs in real life.

                  • lone_faerie@lemmy.blahaj.zone
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                    2 months ago

                    That’s exactly how you guesstimate CPU performance. It obviously won’t be accurate to real life use cases, but you don’t necessarily need benchmarks to get a ballpark comparison of raw performance. The standard comparison is FLOPS, floating point operations per second. Yes different architectures have different instruction sets, but they’re all relatively similar especially for basic arithmetic. It breaks down with more complex computations, but there’s only so many ways to add two numbers together.

            • pycorax@lemmy.world
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              2 months ago

              Iirc the die area for Apple’s chips are also a lot larger and that’s expensive. It’s a lot easier for them to tank that cost because they are building them for themselves rather than selling them to vendors who manufacture products like AMD.

                • Angry_Autist (he/him)@lemmy.world
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                  2 months ago

                  Where you see vertical integration, I see unnecessary and customer antagonistic siloing of function. Do you have any idea how impossible it is to send an apple user money from a non apple device?

                  • stephen01king@lemmy.zip
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                    2 months ago

                    What does unnecessary and customer antagonistic siloing of function have to do with Apple’s vertical integration of manufacturing process? One doesn’t prevent the existence of the other within the same company.

      • mephiska@lemmy.world
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        2 months ago

        These new snapdragon based windows laptops have to be a serious wake up call for intel. General personal computing is quickly moving away from x86 and the latest “efficiency” core processors from intel can’t compete.

        • Corkyskog@sh.itjust.works
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          2 months ago

          For those that don’t follow the industry at all, is there somewhere that has a good write up on what’s been going on?

      • uis@lemm.ee
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        2 months ago

        And? Linux was on ARM since about beginning.

        • JGrffn@lemmy.ml
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          2 months ago

          What relevance does Linux have in this specific context? Does Linux have a marketing team? Does Linux compete on a hardware level with Apple? Is there a Linux corp we haven’t heard about that’s working with some chip manufacturer we also haven’t heard about in order to create ARM processors that can compete with Apple silicon? No? Maybe don’t shoehorn Linux into everything regardless of relevance, especially not in such a lane way.

          • uis@lemm.ee
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            2 months ago

            Because compared to other OSes Apple just catches up.

            Does Linux have a marketing team?

            No marketing team = no enshittification by marketing

            Is there a Linux corp we haven’t heard about that’s working with some chip manufacturer we also haven’t heard about in order to create ARM processors that can compete with Apple silicon?

            So you agree that transitioning to ARM isn’t impressive. Now it’s time to show you that making processors isn’t something only oh-so-great Yoppl can do. Linux Foundation has its own chip designing subsidiary - CHIPS Alliance. They designed stuff like vector coprocessor, RISC-V core(and older VeeR cores), maintains Chisel HDL and many smaller projects. And I only named what only Linux Foundation does, community and other organizations(including chinese T-head) do even more.

            • JGrffn@lemmy.ml
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              2 months ago

              Great, now show me the Linux ARM laptop that’s competing with MacBooks at the consumer level. You do have something that’s actively turning people away from Apple Silicon, yes?

              • uis@lemm.ee
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                1 month ago

                How is competeing with macbooks at the consumer level is related to enshittification by marketing team becoming managment?

                Now me Apple ARM laptop that’s competeing with chromebooks.

      • Armok_the_bunny@lemmy.world
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        2 months ago

        I was including the accountants and lawyers in that list, just to be clear. They’re all bad if they don’t have any idea how the technical side of their business functions.