Privacy advocates got access to Locate X, a phone tracking tool which multiple U.S. agencies have bought access to, and showed me and other journalists exactly what it was capable of. Tracking a phone from one state to another to an abortion clinic. Multiple places of worship. A school. Following a likely juror to a residence. And all of this tracking is possible without a warrant, and instead just a few clicks of a mouse.
Just like how the moment their videotape rental history was exposed, that was when privacy became an absolute must in the case of video rental services.