“When I talk to young people, especially Gen Z, I tell them to set a budget and stick with it,” said Holly O’Neill, Bank of America’s president of retail banking.
What an unfathomably stupid comment to include in this article. As if Gen Z people have never heard of the concept of “sticking to a budget”.
To media-savvy people: why would they include something so stupid and obvious in this article?
I read this as a shady dig towards the Bank of America to show how out of touch they are.
Because this article isn’t written for Gen Z readers. It’s written for Boomers, the largest consumer bracket of random bullshit web articles like this, and they’ll read that line and think “yeah, dumb kids, they should just learn to budget, that’s what I had to do” and they’ll feel slightly superior and slightly satisfied and come back and click on the next article tomorrow, driving ad revenue because they’re too dumb to use ad blockers, and that’s literally the whole point of all of this.
also sticking to a budget is something you do when you have excess cash. When I was barely paying bills it was basically about saving every cent and praying but then the stress you sometimes break down and have something to eat out or such and then when you can’t have your own place its easy to have a bit of money for fun but not nearly enough to pay rent.
